Popular short video platform TikTok is currently in a testing phase that could revolutionize the way users create and share content.
They are exploring the possibility of allowing videos of up to 30 minutes to be posted; This represents a significant change compared to their original format, which limited videos to a maximum of 15 seconds.
Since its founding in 2016, TikTok has been known for its focus on short-form videos that capture creative, fun and entertaining moments. But, As the popularity of the platform increased, it also adapted to the demands of its users. and allows longer videos.
The evolution of the length of videos on TikTok is remarkable. The platform initially started with short videos of 15 seconds, but later increased this length to 60 seconds and then to three minutes.
(Continue here: The size of a mosquito and slightly heavier than an ant: microrobots).
In March 2022, TikTok took an important step by allowing videos up to 10 minutes, In order to further encourage the creativity of its users. Later in October of the same year, testing began for videos up to 15 minutes in length.
This latest news about the possibility of 30-minute videos is eye-opening.
The person who spotted this new feature and shared it on his Threads profile was analyst Matt Navarra; There was great expectation among users and the social media community. Navarra also noted the comparison between TikTok and YouTube in terms of video length.
(Interesting: Google is investigating bug that blocks Pixel smartphones after software update).
This potential change to TikTok could have a big impact on how creators use the platform.
The ability to post longer videos will create new opportunities to tell deeper stories, offer more comprehensive training, and encourage longer discussions. This could attract a more diverse audience and allow TikTok to compete even more with other online video platforms.
(Also: Batteries! New Google Chrome update has AI functions).
The adoption of longer videos may also impact how TikTok is perceived across the social media landscape and the online entertainment industry. So far the focus has been mainly on brevity and virality, but with the ability to post longer videos it can start to be seen as a place for more important and diverse content.
Certainly, This 30-minute video test is still in its early stages and it is unknown when or if it will be rolled out on the platform.. TikTok will certainly evaluate the potential impact on user experience and business model before making a final decision.
*This content was rewritten with the help of artificial intelligence, based on information from Europa Press, and reviewed by a journalist and editor.
Source: Exame
