Netflix’s change from implementing a plan with ads is taking shape more and more. Pricing and details on how the ads will work are already known, according to Bloomberg.
The first thing is that the new subscription will cost between $7 and $9 per month, which is just over half the price of the Standard plan, i.e. $15.49, and the Premium plan costs $19.99.
In addition, the company plans to launch ads on the platform for the first time. in the last quarter of the year, it would not initially be in all markets, but would be in about six countries. Which ones are not yet known.
Microsoft will partner with the app to deliver the ad technology.
It’s speculated that Netflix will pick up the content once it’s released. approximately four minutes of commercials per hour. YeahAccording to the sources, the introduction would come before and during the series or movie, meaning one could continue watching one episode of the series consecutively or the movie at the end of the previous one.
The problem OTTs face is that high-end media services like Hulu or Amazon Prime, which have similar ads when content is played, can repeat the same ads multiple times.
Another novelty that this subscription will have is that in the code of the iOS app, the advertising scheme is already implied. does not allow offline playback of downloads.
With its presence in Colombia, Roku aims to expand its regional advantage
Netflix with ads has ad-free content
Source: Exame
