Inside 2006 Twitter was born ‘microblogging’ platform that has established itself in the digital world with its ability to instantly disseminate short information. 17 years after its establishment, its numbers have increased, making blue bird one of the most popular social networks of recent times.
With this trill published on March 21, 2006 at 14:50, the software developer, jack dorsey, launched Twitter at Evan Williams, Biz Stone and Noah Glass. Far from imagining the reach it will have in the future, they created the platform in San Francisco, California, and officially July 2006.
Success accompanied Evan Williams after he created Blogger, the successful blogging platform acquired by Google in 2003 that allowed ordinary people to have their own space to simply post what they wanted to say on the Internet.
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The following year Williams tried to replicate this idea with audio tracks on Odeo, a podcast site. A striking idea for the time, but one that had a formidable competitor when Apple, the great dominator of the multimedia player segment with the iPod, introduced the audio function in 2005.
Williams began to lose his enthusiasm and asked his team for new ideas. There, Jack Dorsey, the former CEO of Twitter, suggested a simple way to send messages quickly and easily using an SMS-based system.
Dorsey and Biz Stone built a biweekly prototype and This is how Twitter was born: as an additional function of a platform that is gradually losing its relevance and users.
“It’s like ice cream: not very useful, but a bit of fun for family and friends when they’re not in the same place,” Williams said of the 140-character content streaming service.
From then on, only time and the so-called typical social interaction of Web 2.0 were required for this tool to gather multiple information. 436 million active users worldwide According to the latest statistics from We Are Social and Hootsuite in 2022, it will provide a growth of 23%.
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The development was so great that in 2011 its creators failed to grasp the size of the social network just five years after it was created. Single users were no longer just ordinary people, but also they were leaders and public figures such as the then US president Barack Obama.
“One of the things I told our team in the beginning was that if Twitter succeeds, it will be a victory for humanity, not just a technological victory. If we are successful, it’s not because of our algorithms and machines, but because of what people do with this tool,” co-founder Biz Stone told AFP in 2011. In an interview with .
Since its inception, the Blue Bird social network has managed to survive in the digital world as one of the most popular ‘apps’ in the world.
However, given the same balance of recognition, growth, and ability to compete with Facebook and other social apps, it has inspired some magnates to direct their attention to Twitter.
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After that, the businessman tried to rule by dismissing many of the ups and downs and conflicting applications within the platform’s offices. Parag Agrawal, CEO of Twitter, Ned Segal, Chief Financial Officer, and Vijaya Gadde, Head of Policy and Legal.
In fact, his last move was to take a position. Linda YaccarinoHe will serve as the new CEO of the platform until the end of 2023, replacing him as a director.
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NATHALIA GOMEZ PARRA
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Source: Exame
