In 2023, Warner Bros. Discovery has launched an ambitious content strategy that also includes changing the name of HBO Max. So, Max This will be the company’s new video streaming platform, and it now has a launch date in Mexico and the rest of Latin America.

Max will be available from next February 27. But be careful, this won’t be just a name change. Fortunately for subscribers, the catalog of films, TV series and documentaries will be significantly expanded, because Max will use all content previously owned by Discovery Inc.. Let us recall that in 2022 this company merged with WarnerMedia, forming a new media conglomerate: Warner Bros. Discovery.

So on Max you’ll find productions from Warner Bros., HBO, DC, Discovery, Discovery Home & Health, Discovery Kids, ID, Cartoon Network and Adult Swim. They promise that everything will happen 37,000 hours of content enjoy.

Now you should know that Max will come with a different plan offering than HBO Max.. For example, a cheap subscription with advertising, which has long existed in other countries, will finally become available.

New plans for Max in Mexico, Argentina and Colombia

Basic plan with ads

  • Up to 2 simultaneous devices.
  • Content in Full HD resolution.

Prices:

  • In Mexico: $149 per month or $1,179 per year.
  • In Argentina: USD 2,190 + VAT per month or USD 15,990 + VAT per year.
  • In Colombia: $19,900 per month or $197,900 per year.

Standard plan:

  • Up to 2 simultaneous devices.
  • Content in Full HD resolution.
  • Up to 30 content downloads for offline viewing.

Prices:

  • In Mexico: $199 per month or $1,779 per year.
  • In Argentina: USD 2,890 + VAT per month or USD 20,990 + VAT per year.
  • In Colombia: $24,900 per month or $237,900 per year.

Platinum Plan:

  • Up to 4 simultaneous devices.
  • Content in Full HD resolution, 4K sound and Dolby Atmos (in those that support it).
  • Up to 100 content downloads for offline viewing.

Prices:

  • In Mexico: $249 per month or $2,397 per year.
  • In Argentina: USD 3,490 + VAT per month or USD 24,990 + VAT per year.
  • In Colombia: $32,900 per month or $297,900 per year.

At this point you’re probably wondering: What if I already subscribe to HBO Max? Do I need to upgrade to new subscriptions? Don’t worry, For now, these plans only apply to new subscribers..

If you’re already a member of HBO Max, your plan will remain the same, although not forever.. And the company mentions that this will only be valid for Limited time. That is, there will come a time when you will have to switch to one of the three Max plans. The problem is they don’t mention when…

Finally, forget about the hassle of installing the app on your devices. Max will have access to a wide selection of equipment:

  • Amazon Fire
  • Android TV
  • AppleTV
  • Chromecast
  • LG
  • Roku
  • Samsung TVs
  • Chrome OS
  • macOS
  • Windows PC
  • PS4
  • PS5
  • Xbox One
  • Xbox series X/S
  • iPhone and iPad
  • Amazon fire tablet
  • Android, mobile phones and tablets

Source: Hiper Textual

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