Ten years ago, a simple tic-tac-toe game came out on iOS. It was launched on Facebook at the beginning of 2012, and it quickly gained a huge reputation, reaching four million players in a few weeks. It didn’t take long for the game to reach the top of the game charts on the smartphone, too. games Free.
Well, ten years later, sugar paste Although the boom from some time ago is no longer present, it is one of the most played games in the world, continuing to grow every year. And so, the financial results of the third quarter Activision Blizzard King reported an 8% year-over-year increase in the company’s net bookings.
The time users spent in Candy Crush this quarter is also continued to grow for the fifth consecutive quarter. So it’s fair to say that, ten years later, Candy Crush is still at the bottom of the barrel, even if we don’t listen to it as much as we used to. It seems that it has become integrated into our lives.
“Over the past decade Candy Crush Saga has become a cultural phenomenon that cheers millions of people every day.” said Bobby Kotick, CEO of Activision Blizzard.
Candy Crush seemed to have nothing to succeed, but 10 years of benefits justified it
Candy Crush may not have the storytelling power of The Legend of Zelda or the creativity of Grand Theft Auto, but it takes skill to create a game that feels as solid and satisfying as beating Candy Crush.
Moreoverwe couldn’t find a hero either that we feel identified with in the Mario style that gives the game more personality. That’s why all the developers that followed have created a “companion” for the journey.
On the other hand, something many people criticize is that it’s a repetitive puzzle game at best and at worst. designed to be addictive, with casino-like sounds and dopamine-inducing rewards.
No matter, and despite all the headwinds, here it is, 10 years later, installed on millions of people. smart phones And although many have already set it aside, for example, if another epidemic comes and they put us in jail, they will certainly refuse to remove it.
Candy Crush Saga has been downloaded more than three billion times since its debuthas become the most downloaded game of all time. The game has become a global phenomenon that attracts hundreds of millions of players from all over the world. Played on all seven continents, including Antarctica, with over five billion levels completed since its release.
Source: Computer Hoy
