On November 4, HBO Max was cancelled. Western world, a sci-fi series that is still popular all over the world today. However, it appears that the platform is not happy with the cancellation and is now planning to wipe out all traces of it. According to information from Term, Western world soon to be decommissionedand other content will accompany it.
Of course, it is strange that the series, despite the cancellation, abruptly ends. For example, Netflix and Amazon Prime Video have canceled a large number of movies but kept them on their platform.
Why HBO Max is going the other way with Western world? According to the aforementioned media, this will all be part of the strategy of David Zaslav, CEO of Warner Bros. Discovery, upon entering the sector fast channels. That is streaming video platforms free who receive financial support through advertising.
Everything indicates that Zaslav wants to strengthen the company’s presence in this market and needs content to promote it. Western worldin addition to the abolished Nevers, will be available in a new service of this type. Let’s keep in mind that while HBO Max already offers an ad-supported subscription in some territories, it still costs a minimal monthly fee. There is currently no completely free option.
Western world may reappear in free service
However, when Warner Bros. and Discovery announced a merger, the idea of a free ad-supported service was born. Of course, Zaslav made it clear that this will happen when HBO Max is firmly established in the market: “An offer that would give consumers who don’t want to pay a subscription fee access to great content from the library,” the manager added.
For his part, JB Perette, President and CEO of Streaming and Gaming at Warner Bros. Discovery noted that free subscription cannot use the same content with paid option. “This will be completely different from the content that will be in our premium video streaming offering. There is a lot of content that doesn’t necessarily make sense in a product. premiumbut you could get it in the free tier with ads.”
And it is in the space where they could place Western world. So how attractive can a service with multiple canceled episodes be? Not much, honestly. Zaslav’s leaders, if they are really going to launch a free subscription with ads, will have to figure out how to attract the attention of this market.
Source: Hiper Textual
