video in streaming get through the hard times. While platforms like Netflix losing subscribers or presenting offers with ads that don’t quite entice potential users, other services are forced to give in in their attempts to gain new territory. Now it’s up to HBO Maxwhich, in a process of dismantling that has affected dozens of series and films in its catalogue, will start selling European series on other platforms.
In connection with the restructuring that affected various sectors Warner Bros. Discoverysince last year, HBO Max has been reducing its investment in European-produced series. Cause? Closing accounts with a positive balance. This is influenced by the context in which these types of measures are produced: fierce competition between platforms, along with a world that is experiencing a corresponding economic crisis and a war that resonates on different scales.
This dynamic has a new episode on HBO Max. Yes, like a series. The previous one, developed during 2022, included options such as gourmet love, Nothing new D By H or By B. However, they will not be the only productions that will no longer take place on the platform. Some may not even see the light of day in it, even if they were HBO originals.
We see the business.
HBO Max, SkyShowtime, Comcast and Paramount: Special Alliance
New in regards to HBO Max in Europe is that it has decided to sell 21 local SkyShowTime programs.. It is a video streaming platform operated by Comcast D paramount at the same time. There are three episodes in this purchased content pack that were supposed to be released.
general, SkyShowTime is estimated to have bought about 150 hours of programming and 168 chapters.. An important volume for a proposal that has been reduced. In addition, it is a material with a HBO seal. However, even if they are products of the aforementioned company, they will be released as “original” within SkyShowTime after purchase.
Once this content is featured in this space, it will disappear from HBO Max. The programs acquired by SkyShowTime are as follows:
- I WOULD
- Winner
- Varshavyanka
- lust
- Kamikaze
- bear town
- pioneers
- Informant
- Czech it!
- hackerville
- no activity
- One real singer
- pray
- obey
- murder
- Rooks
- Success
- all the rest
- Sleepers
- tuffmani
- Welcome to Utmark
What Warner Bros. Discovery is looking for this measure?
In a statement released by SkyShowTime, Monty Sarkhan described the platform as “a streaming service built specifically for Europe”. Based on this, the statement says:
“Local programming is an important part of our strategy. We are delighted to be home to these new series as well as popular shows that have resonated with viewers in the Nordic countries, Central and Eastern Europe and Spain.”
Although the total amount of the sale was not disclosed, it is known that Warner Bros. Discovery is interested in saving $3.5 billionaccording to edge. This explains the cessation of production of the aforementioned content, as well as its subsequent sale. HBO Max served to integrate into a single place, other spaces like HBO Go and HBO Nordic.
This is not expected to be the only change HBO Max will undergo in the coming months. The goal during 2023 is to completely replace it and find a new service. Meanwhile, in Europe and Latin America, it continues to be relevant thanks to its content backed by some of the best productions in history.
Source: Hiper Textual
