Cupertinos showed off the presentation of exclusive console games for their high-end devices such as iPhone 15 Pro, iPhone 15 Pro Max and iPads with Apple silicon chips. The bad news for Apple is this: They cannot achieve the expected success. According to MobileGamer and data from Appfigures and Appmagic, Estimates of revenue from game unlocks are too low. For example, Assassin’s Creed Mirage was downloaded on iPhone by only about 3,000 people.

Apple fails with several AAA video games

Reviewed games The ones in question are: Resident Evil 4Resident Evil 7, Death Stranding and the aforementioned Assassin’s Creed. The second time they got It grossed $138,000 and was downloaded approximately 123,000 times. The first day of availability had the strongest peak in downloads, except for two days, the others diminished as time went on.

Assassin’s Creed Mirage and downloads on the App Store during launch week

Compared to another game of the same series The situation changes significantly when it becomes available for most mobile devices. For example, Assassin’s Creed Uprising Released on November 21, 2018. Reached 1.9 million downloads in the early days of its launch. As Assassin’s Creed Mirage tries to stay relevant, the game tries to keep its daily revenue around $4,000.

Assassin’s Creed Mirage Gross Revenue

Another title like this Resident Evil 4 also has similar numbers. Downloaded 357,000 times Made $208,000 in revenue. Price is $29.99. This That means nearly 7,000 users paid to play the full game.

Other data shows otherwise

Appmagic company also suggests other figures This may indicate a significant effort. In this case, Assassin’s Creed Mirageaccording to your data, $221,000 from 279,000 downloads(This figure does not include Apple’s 30% commission.) Close to 6,000 people paid for it, which is twice the number of users.

Resident Evil 4 has recorded almost 710,000 downloads since launch $347,000 income. About 15,000 people paid $29.99.

According to Andrei Zubov, chief content officer at Appmagic, The figures presented are “far from successful” We compare their figures on console platforms, which are the main ones. The forecast for the future is not very encouraging.He states that they have “already captured the potential revenue”, implying that profits will decrease.

Assassin’s Creed Mirage is on the App Store

This phenomenon of failure is interesting because Zubov himself is the owner of Apple games.From major consoles to mobile devices, “features simpler controls, unique art styles in graphics, and is ideal for short gaming sessions”. These are traits that are appreciated and often successful.

It is also necessary to take into account that games that are considered independent on Apple have a very low average price of between 5 and 10 dollars. It is easier to sell them and bring them to success, says Andrei Zubov.

Gamers who can afford $50 to spend on cool mobile devices and video games also have the resources to own a console or PC. In contrast, gamers who do not have the same resources are less likely to purchase a $50 premium video game.

iPhone games that rival consoles.

AAA video games on iPhone and iPad are a tough sell

Randy Nelson, head of insights at Appfigures, points out that hardware for mobile devices has made great strides over current consolesbut many users did not notice this. The problem is also that users who own the latest iPhone Pro or the latest iPad Pro are more likely to already own a video game console. and once again they do not require purchase, but in small quantities.

Apple will have to change its strategy for bringing AAA games to its latest premium devices. Frankly, positive figures are not reflected in terms of both revenue and downloads. Let’s also take into account that Apple is competing with itself, although it’s not exactly the same video game market. We are talking about Apple Arcade, although they say that it is not about making money and subscribing to various interesting games released monthly.

The only difference between Apple and the next-gen consoles is that the last-gen consoles offer “theater-quality” sound quality and graphics in video games.. How does playing the same game on an iPhone or iPad compare to playing it on a console like Xbox or PlayStation? Are they really on the same level?

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