Nintendo will lose money with the sale of each Switch 2 from -s Trump

Nintendo He faced the problem of capital for commercial success Switching 2: Donald Trump’s tariffs. Lies in the fact that these bets will force the Japanese to Sell ​​loss every unit of your new console in the US marketWhat they usually do not do.

Report from Bloomberg This indicates that the commercialization of each switch 2 in the United States will report the losses of Nintendo, even with a 90 -day pause for the use of tariffs that were known this week. This is due to the fact that Toyo Securities analysts evaluate the list of device materials (BOM, or Bill of materials) About $ 400, when its sale price for the public is $ 449.99.

Experts believe that Nintendo can absorb economic losses From the sale of Switch 2, while 10 % of the tariff remains to Vietnam, one of the countries where it produces it. However, history may change if Trump announces again on April 2. Let’s keep in mind that the White House provided for 46 % of the bets on Vietnamese imports.

If the specified tariff has been restored, it is assumed that Nintendo will increase the price of Switch 2 in the United States. Bernstein Research expert claims that the device It can be more than 50 and $ 100 If this happened.

Nintendo Switch 2 will be sold with a loss in the United States

Selling consoles with loss is not uncommon in the segment GamesField Xbox And PlayStation They suggest this as an ordinary part of their strategy and try to restore money with the commercialization of games. For example, Sony lost money with the sale of each PS5 during the first 8 months of availability. Meanwhile, Microsoft continued to lose from 100 to 200 dollars per series X | S sold no less than November 2022.

Historically, Nintendo does not think about selling its consoles in lossAlthough in the case of Switch 2 he would not have too many options in the USA. UU. For example, in 2011, he had to take losses after a sharp decrease in the 3DS price in order to increase its sales. Meanwhile, in 2012, the company admitted that it would sell WII U at a lower price than the cost of its production, in order to restore money in other cases.

With the help of Switch 2 Nintendo, you will have to adapt to what is happening between the United States and other countries that agree on the use of tariffs. As reported Wall Street JournalThe Japanese doubled efforts to Gather console units in the United States And create inventory as resistant to bets as possible.

In this regard, it is indicated that Nintendo would import about 750,000 Switch 2 from Vietnam before the tariffs begin to manage. Deliveries from this country will continue, while new products are expected at the beginning of pre -sale. Let’s not forget that the company postponed the reservations in the United States, which were agreed to start on April 9, to analyze Trump’s protectionist measures.