Ever since Sony announced Playstation VR2 There was a lot of anticipation around its release earlier this year. We already know its specifications and were able to see it in the images; and we even know that a new PS5 VR headset is coming in early 2023. But we still need to know important data such as its price and the exact date of its release. However, everything indicates that the Japanese have set quite ambitious goals.

This is evidenced by the report bloombergwhich mentions that Sony plans to produce 2 million PlayStation VR2 units by March next year. No less, given that the serial production of the device began only in September last year.

The aforementioned media indicates that the VR headset’s production line has not yet encountered supply chain issues, and that production figures will be adjusted based on its sales success.

This last point is one of the most important aspects to consider. Be careful, talking about “units produced” is not synonymous with “units sold”. Therefore, today it cannot be said that the PlayStation VR2 will be a success just because Sony decided to produce a certain amount in a specific time window. Although it can be perceived as part of a more ambitious plan compared to its predecessor.

Recall that the original PS VR was released in October 2016 and generated a lot of interest in the first months on the market. By February 2017, 915,000 units had already been sold, but after a few weeks they fell out of favor. It managed to sell over 1 million units in June of that year alone, and is estimated to have sold 5 million by early 2020. A number that many might consider insignificant, but which minor compared to the more than 106 million PS4s that had already been sold worldwide by then.

Given this precedent, Sony has decided to produce 2 million PlayStation VR2s – equivalent to 40% of the total number of original PS VRs sold in three years – to be available in the first months after launch. not secondary data. Time will tell if the sales forecasts are justified, not justified or exaggerated. Another important aspect of the success of the new virtual reality headset will be the ability to see How many PS5s can the Japanese sell at the same time.

PlayStation VR2 sales will be tied to PS5 promotion

That getting a PS5 has been a mission impossible since its launch in late 2020 is nothing new. Very high demand and a shortage of components meant that the console was not available through almost any sales channel. And where it was possible to get it, it was through resellers and at prices much higher than the official ones.

Sources bloomberg indicate that Sony took this situation into account when planning the launch of the PlayStation VR2. The decision to launch sales in early 2023 is due to the fact that the company believes that by then the pressure on the PlayStation 5 will have subsided and unavailability will be pacified. The Asian firm intends to beef up its inventory enough with both devices to counter an aggressive marketing campaign.

The success of PS VR2 will also depend on the catalog of games available at launch. Its developers have promised that the PS5 VR case will hit the market with more than 20 compatible games. And they also ensure that it will be much easier to adapt existing titles to the device. Among those confirmed so far are Horizon Call of the Mountain, Ghostbusters VR, Nobody’s sky D Resident Evil Village.

Take your place in the market where the Meta leads

According to IDC, Mark Zuckerberg’s company is leading the market hand in hand with goal quest 2. According to the headset, between the last quarter of 2020 and the second quarter of 2022 17.2 million units shippedagainst 3.5 million for all their rivals combined.

Beware, again, “shipping” is not synonymous with selling to end consumers, but to distributors or retail stores. The number of Meta Quest 2 that have reached the general public is estimated to be around 10 million, though this is also not official as the former Facebook does not release this specific information. However, it’s still a much more important number than its competitors.

The challenge for PlayStation VR2 and its competitors will not only be to get into the hands of gamers, but keep your interest over time. Something that has so far proved to be a very difficult subject, and one that companies prefer not to talk too much about.

Source: Hiper Textual

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