The new organization was created to lobby and protect the interests of industry representatives with authorities and advertisers.
ATA focuses on current issues such as labeling law, fines, zero reporting, and registration of publishers’ activities in the IT segment.
Through the association, participants will collectively defend their interests and facilitate the work of channel owners.
The association community provides members with access to a knowledge base, industry news, helpful guides, and legal information that includes reviews and explanations on current issues.
The reaction of the founder of Messenger to the emergence of such a relationship around one of the forms of content on the site is interesting.
Source: Ferra
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