The monthly audience of VK ID in Russia increased by 14.6% to 91 million users

The VK ID authorization service shared statistics on the growth rate of its use to enter VK and partner services.

Thus, in the first six months of 2023, the number of authorizations through VK ID increased by 19% to 3.1 billion. On average, more than 500 million times a month are authorized using VK ID, it is used to enter 66,000 partner services: large Internet shops, online schools, video services, as well as charitable and social projects.

The monthly active audience of people increased by 14.6% to 91 million. 90% of Runet users have the service.

As part of the VK ID development strategy, we provide simplicity and convenient solutions for our users. Passwordless technologies completely remove any difficulties and obstacles during authorization – they allow you not to waste time registering on the site and not remembering passwords for each resource.

This was also appreciated by our users — the share of passwordless authorizations via VK ID reached 77.3% in the summer of 2023. We regularly provide new services and sign-in tools to make familiar processes such as authorization almost invisible to the user.

— Ivan Smirnov, Director of Ecosystem Services Department at VK

We remind you that VK ID is an account for quick registration and authorization in the services of VK and partners. With help, you can enter the desired site or application using two-factor authentication by SMS, fingerprint or face scan.

If the user has already logged into his account in one of the partner services, he will not need to re-enter his data, as he will be authorized automatically in one click. The VK notes that after the creation of such an outlet, the authorization of the service, the daily flow in access institutions decreased by 40%. [VK]

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