Analyst Ming-Chi Kuo said MacBook shipments in 2023 will be down 30% year-on-year to 17 million units. This is due to the fact that Apple will not show new laptops this year.
Demand for the 15-inch MacBook Air, released in the summer, fell sharply after the start of the school year. As a result, Apple reduced its supply by at least 20%.
Kuo also added that the company will not show off the MacBook this fall due to the fact that it wants strong inventories before switching to M3 processors.
Kuo: MacBook sales fell 30% due to lack of new products until the end of 2023
MacBook sales have fallen significantly amid Apple’s decision not to release new Mac computers until the end of 2023, an Apple supply chain analyst said…
www.macrumors.com
Source: Iphones RU
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