Gen Z users have a penchant for recognizable brands, with 52% willing to spend at least $10 a month on digital fashion. Manuel Bronstein, Roblox’s chief product officer, emphasizes the platform’s commitment to providing diverse opportunities for authentic self-expression through digital identity.

What’s even more interesting is that it allows users’ digital styles to influence their real-world fashion choices. Forty-two percent of survey respondents have expanded their physical wardrobe to match their digital avatar.

Source: Ferra

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I am a professional journalist and content creator with extensive experience writing for news websites. I currently work as an author at Gadget Onus, where I specialize in covering hot news topics. My written pieces have been published on some of the biggest media outlets around the world, including The Guardian and BBC News.

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