Krasnodar agricultural holding “Agrocomplex named after. NI Tkachev” opened its first store in Moscow. The company announced this on its website. They explained that they consider the capital market to be the one with the greatest capacity in the country.

The largest agricultural holding in Krasnodar, the “Agrocomplex that bears its name. NI Tkachev” entered the Moscow market

The sales point “Agrocomplex Vyselkovsky” is located in the “Filyovsky Park” area. Presents products of the brands “Agrocomplex Vyselkovsky”, “Nikolaevsky Cheese Dairies”, “Labinsk Beef”, “Medvedovsky Traditions”.

As the company explained, the assortment will be delivered to the shelves from the Ramenskoye distribution center. Products are transported there directly from production centers in the Krasnodar Territory.

In the future, the company intends to open new points in Moscow and the Moscow region every month. They will be convenience stores with an area of ​​up to 150 square meters. meter.

They will begin to open points of sale in residential areas of the capital. The assortment will include about 3 thousand products. As the company points out, emphasis will be placed on fresh products, in accordance with the demand of the inhabitants of the capital. The manufacturer will offer meat and dairy products with a short shelf life.

As Andrey Krivenko, founder of the Vkusville chain, noted earlier, the Russian market for natural products with a short shelf life is growing rather slowly. According to the businessman, Vkusville today occupies about 80% of this segment.

General Director of Trade at Agrokompleks Evgeniy Belitsky considers the Moscow market to be the most spacious in the country and at the same time understandable in terms of the level of competition. He noted that the company has many years of experience and know-how, as well as a raw material base to develop a new market.

“All this experience will be aimed at ensuring that our high-quality Kuban products, created under the southern sun, begin to appear more often on the tables of the capital’s residents,” Belitsky said.

“Agrocomplex named after. NI Tkachev” belongs to the family of the former Minister of Agriculture and former governor of the Krasnodar Territory, Alexander Tkachev.

Today, the company’s brand network includes 590 stores in the South and North Caucasus federal districts. The agricultural holding owns 30 agricultural enterprises in the Krasnodar Territory and the Rostov region.

Author:

Natalia Gormaleva

Source: RB

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