FedEx announced it will launch a new “data-driven commerce platform” called fdx this fall, which it says will provide online merchants with “order fulfillment solutions.” e-commerce from end to end. The company’s new platform is designed to help companies manage their supply chain, sell to customers and manage shipments.
In its announcement, the company wrote that fdx will combine FedEx’s existing commerce tools, such as access to members of ShopRunner, the e-commerce marketplace that FedEx acquired in 2020, with debut features such as the ability to create “personalized experiences.” -purchase” so brands can provide customers with more accurate delivery information or use FedEx delivery network data to manage orders.
The new platform comes as the company competes in logistics with Amazon, a company that FedEx has for years considered a threat to its business.
Source: Digital Trends

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