RB.RU presents an interactive map of markets

Markets have long become an important part of the life of each of us. For some, this is a convenient site where they can buy everything from cat food to a smartphone; For others, it is the main source of income.

According to Tinkoff eCommerce data for 2023, online commerce in markets is growing by almost all indicators: the total volume of spending in markets increased almost 1.5 times compared to the same period of the previous year, and the number of transactions increased by 63%.

The industry built around markets is not slowing down either. Of the 35 venture deals closed in the fourth quarter of 2023, 6 were related to tools for doing business in the markets. According to the forecast of baza.vc founder and MTS venture partner Alexey Mosolov, the trend will continue in 2024.

In this interactive map we have collected more than 100 projects from the field of markets: popular platforms, tools for sellers and programs for owners of order collection points.

The inclusion criteria in the map were:

• commercial focus on the Russian market;

• regular updating of the website and social networks;

• presence of at least 800 thousand visits per month (for three market categories; open data from Similarweb was used).

• compliance with one of the categories: B2C, C2C, B2B and tools for market infrastructure.

By B2C (Business-to-Consumer) markets we refer to online platforms in which companies or entrepreneurs sell their goods or services directly to end consumers. In this case, the market provides the infrastructure to carry out transactions, providing security and logistics to buyers and sellers.

C2C (Consumer to Consumer) markets offer users platforms for the exchange of goods and services. Sites that allow you to create ads, set prices, negotiate and close deals directly without intermediaries are suitable here.

B2B (Business-to-Business) marketplaces are designed for trade between different companies. These platforms are designed to simplify the search for business partners, as well as optimize delivery and sales efficiency.

Tools for sellers and owners of order collection points are any services that help an entrepreneur interact with the market. This includes solutions for collecting analytics, business automation, and programs for managing documents and finances.

If you think you should be on the map or, on the contrary, you have arrived here by mistake, write to [email protected]. In the subject line of the email, indicate that the changes relate to the market map.