In Moscow, interest in the most mysterious locations from “The Master and Margarita” has grown sharply.

MegaFon analysts who studied impersonal mobile Internet traffic reported that the film adaptation of “The Master and Margarita” (our review) aroused new exciting interest in the main places of events in the novel.

Since its premiere on January 25, interest in this place has increased by 15% compared to the beginning of the year.

The most popular manifestation was the “Bad Apartment”, operating as a Bulgakov museum on Bolshaya Sadovaya. It was visited by 3 times more fans of “The Master and Margarita” than even on New Year’s holidays.

The second position was limited to “Griboyedov’s house”; it was visited more often by 24%. Now in this building is the Literary Institute named after A.M. Gorky.

At the site of the fateful conversation between the poet Ivanadomny, the writer Mikhail Berlioz and Wolanda in Patriarch’s Ponds, Moscow residents and guests walked 22% more often.

In addition, traffic to Margarita’s likely places of residence has increased. Thus, the mansion of Savva Morozov on Spiridonovka, the house of Anna Kekusheva on Ostozhenka and the Pashkov house on Vozdvizhenka are visited by romantics 20% more often than on ordinary days. At the same time, interest in Bolshoy Gnezdnikovsky Lane, where the Master and Margarita first met their gazes, fell by 1%.

If we talk about the “geography” of visitors, then it spread in popularity like this:

1. Muscovites
2. Petersburgers
3. Dagestanis
4. Chechens
5. Samarians
6. Residents of Rostov-on-Don
7. Saratovites
8. Residents of Nizhny Novgorod
9. Penza residents
10. Ekaterinburg residents

Cities are also listed among local residents and local regions. Readers from Primorye focused exclusively on walking next to the MASSOLIT literary association.