WhatsApp: Brazil is the country that uses stickers the most and sends 4 times more sounds than others

Meta, the owner of Facebook and Instagram, revealed curious details about the habits of the Brazilian people on WhatsApp messenger. The application, which is also owned by the company, is the most used application in its category in the country and is adopted here in a unique way.

According to the company’s CEO and co-founder, Mark Zuckerberg, Brazil is the absolute leader in sending voice messages instead of texts. In all, We send four times as many voice messages more than other regions.

Additionally, the manager said: locals send more stickers and participate in surveys more through the platform, between “the world’s most active people on the app”.

The statements were made during the Meta Talks event, which took place yesterday (06) in São Paulo and featured a video sent by Zuckerberg.

Artificial intelligence comes to WhatsApp

Brazil was defined by Zuckerberg as follows: “A country that has truly embraced the power of texting to express itself and do business.”. He even goes so far as to refer to the practice as follows: “Zap Zap“, as it is affectionately called here.

The CEO took the opportunity to confirm the launch window of a new messaging feature in the country. This meta artificial intelligenceA personal assistant based on artificial intelligence (AI) that is integrated into all the brand’s services. In addition to Messenger, it is also possible to use the application on WhatApp, Instagram and Facebook.

This platform uses Meta’s own language model. llama 3and has been available in the United States for several months. A chatbot can help in creating content, answering questions, and even gaining knowledge about different topics.