One year after launch StreamsMeta says its social network continues to grow. ‘Twitter clone’ has already exceeded 175 million monthly active userswhich is a major milestone for the tech company. While the figure is still far from what was expected, Meta is not giving up and will continue to support it.

“Threads now has over 175 million monthly actives. What a year,” Mark Zuckerberg said in his profile. Meta CEO mentioned a few months ago that His goal is to turn it into a social network with one billion users.During a call with shareholders in October 2023, the Facebook co-founder emphasized the growth of his new platform.

“I’ve long thought that there should be a billion-person public chat app that’s a little more positive,” Zuckerberg said. “And I think if we keep this up for a few more years, I think we have a good chance of realizing our vision.”

Threads’ launch was one of the most explosive in Meta’s history. Social network reached 100 million registered users in the first weekZuckerberg and company took advantage of Elon Musk’s mistakes at Twitter by creating an app that copied the basic interaction and promised to be an alternative.

The problem with Threads is that it lacked some basic features, like a timeline or a web version, and it didn’t launch in all countries at the same time. When the social network officially launched in Europe, its pace of development slowed and its growth stalled.

Streams

Threads Doesn’t Want to Repeat X’s Mistakes (Twitter)

In conversation with PlatformerInstagram director Adam Mosseri commented on this. satisfied with the growth of flowsThe executive noted that he was much more proud of the progress made over the year than the success of the launch.

“The fact that all the key metrics that are most important to me are growing, that we have been able to grow steadily and in some cases gradually, is what I am most proud of,” Mosseri said.

While these metrics are not X, the head of Instagram makes it clear that he does not want to follow the trend of generating conversations on controversial topics. Mosseri argues that can increase engagement I’m leaning towards politics, but this is a very dangerous placeAs an example, the manager cites pro-Israeli and pro-Palestinian publications during the war in Gaza.

Maybe you could bring more attention to it? Probably. Is it really worth it? Is it worth the risks? Is it worth the anger that might come from the mistakes you might make? It’s hard to say it’s worth it.

Adam Mosseri, Head of Instagram

Beyond Politics and News, Says Adam Mosseri Topics should focus on discussions that arise at sporting events or shows.. Instagram’s CEO thinks it would be cool to go to Threads and see what’s happening during the NBA Finals, Super Bowl, Grammys, or Emmys.

Mosseri confirmed this. They will invest more resources into growing the Threads team.while not losing focus on what’s important. “I try to keep the team focused as much as possible on improving the situation each week,” he said.

Source: Hiper Textual

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I am Garth Carter and I work at Gadget Onus. I have specialized in writing for the Hot News section, focusing on topics that are trending and highly relevant to readers. My passion is to present news stories accurately, in an engaging manner that captures the attention of my audience.

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