At that time (mid-2000s) NVIDIA was a startup company and AMD was considering acquiring it.
However, according to engineer Hemant Mohapatra, NVIDIA CEO Jensen Huang refused to sell the company unless he became CEO of the new entity.
Mohapatra, who worked at AMD in the mid-2000s, noted that Huang’s invention wasn’t as important back then as it is now. At the time, graphics cards were popular with gamers, but AMD believed that ATI (which it later acquired) had a wider market reach.
Another Reds employee, Phil Park, also confirmed Mohapatra’s story, stating that Huang was pushing for the CEO position in the event of a merger.
Remember that today NVIDIA has become one of the largest companies in the world by market capitalization, surpassing AMD and Intel.
Source: Ferra

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