Rufus primarily helps users with their shopping needs by offering product recommendations and answering specific questions about product options. Some users find the bot functional but a bit “boring.” Fortunately, it avoids promoting promotional products in its recommendations at this stage.
Armed with information from Amazon’s extensive product catalog, customer reviews, and various online resources, Rufus tries to “provide accurate information tailored to users’ individual needs,” the press service writes.
It can also manage queries regarding upcoming deliveries and other account-specific details.
Source: Ferra
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