M.Video-Eldorado Group, MTS and Yandex Market have announced pre-orders for the new iPhone 16 series, Apple Watch X and Apple Watch Ultra 3 and announced prices for the devices, according to the press services of these companies.
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The cost of the new smartphones starts at 113 thousand rubles for the iPhone 16 model (128 GB) – the same device, but with 256 GB will cost 126 thousand rubles, the older brother with 512 GB will cost 150 thousand rubles. The price of the Plus model will be from 130 to 170 thousand rubles. Pro models are sold in four modifications with memory capacities from 128 GB to 1 TB, respectively, from 153 to 225 thousand rubles. Traditionally, the most expensive versions were the Pro Max versions (256 GB-1 TB) – from 190 to 250 thousand rubles.
AirPods 4 headphones can be purchased for 20 thousand rubles, AirPods 4 ANC for 25 thousand rubles, AirPods Max 2 are sold for 75 thousand rubles.
The new Apple Watch smartwatches are offered for 55 and 60 thousand rubles (42 and 46 mm), and the S10 Titanium SIM version (42 mm) – 95 thousand rubles, the 46 mm device – 100 thousand rubles. The Ultra 2 Black option (49 mm) will cost 110 thousand rubles.
Buyers can pre-order without down payment or excessive installment payments for 24 months for the iPhone 16 line and the new generation of watches – Apple Watch. All devices will receive an official M.Video-Eldorado warranty for a period of 1 year.
MTS also announced the prices for the new devices. For example, you can order an Apple iPhone 16 Pro Max for 1 TV for 255 thousand rubles.
“We expect demand for the iPhone 16 to significantly outstrip the figures for the 15 line. The iPhone 16 will be one of the key innovations in the smartphone market in 2024, despite increasing competition. Among the main reasons for its popularity is the devoted audience of the Apple ecosystem. According to our research, 67% of Apple users who changed their smartphones upgraded their devices to more modern models. This loyalty indicator turned out to be the highest among users of all smartphone brands,” says Andrey Gubanov, General Director of the MTS retail chain.
Yandex Market RB.RU said its new iPhones will be available for order starting September 10. First, buyers will be able to purchase the iPhone 16 Pro and iPhone 16 Pro Max, and then the basic iPhone 16 and iPhone 16 Plus. The first users will be able to receive the package starting September 30.
The cost of the 256 GB iPhone 16 Pro will start at 205 thousand rubles, and the 256 GB iPhone 16 Pro Max – from 215 thousand rubles.
Yandex Market also has cases, protective glasses and accessories for new iPhone models from the company’s own brand Commo. There are also unusual transparent cases for smartphones – they are made of a special material, so the case does not turn yellow.
Author:
Nikolai Tikhonov
Source: RB
I am a professional journalist and content creator with extensive experience writing for news websites. I currently work as an author at Gadget Onus, where I specialize in covering hot news topics. My written pieces have been published on some of the biggest media outlets around the world, including The Guardian and BBC News.
