AI search engine startup Perplexity has entered talks to raise around $500 million, which would take the company’s valuation to $8 billion or more. This was reported by The Wall Street Journal with reference to sources.

The WSJ has learned of AI startup Perplexity’s plans to raise $500 million at an $8 billion valuation.
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According to them, the details of the investment round are still unknown and financial conditions may still change. Over the past year, the company attracted three rounds of financing: in January 2024, its valuation was $520 million and by summer it had increased to $3 billion, the agency said. The startup’s search engine receives approximately 15 million requests per day with an annual revenue of around $50 million, WSJ interlocutors said.

Perplexity was founded in 2022 by entrepreneur Andy Konwinski. The startup has developed an artificial intelligence search system that searches the Internet for information and can respond to user queries similar to OpenAI’s ChatGPT, the agency noted.

According to him, the startup now makes money by selling premium subscriptions and recently launched an artificial intelligence service for corporate clients that searches internal company files for information. In addition, Perplexity will soon start selling advertising, writes WSJ.

The company came under fire from several publishers who accused it of using their materials without permission for search results. For example, in October, The New York Times demanded that Perplexity stop using its content.

Author:

Bogdan Muzychenko

Source: RB

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I am a professional journalist and content creator with extensive experience writing for news websites. I currently work as an author at Gadget Onus, where I specialize in covering hot news topics. My written pieces have been published on some of the biggest media outlets around the world, including The Guardian and BBC News.

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