The automotive industry is actively developing new technologies, which brings it closer to the level of defense enterprises. According to Maxim Kuzin, founder of Kuzin Machinery, complex and expensive cars require high security, which pushes manufacturers to use the most modern technologies. Competition in the market forces automakers to spend huge amounts of money on innovation, while successful ideas quickly spread to other areas.
Innovation in the automotive industry involves not only physical technology but also effective management concepts. For example system control Kanban The lean production philosophy, which was first implemented in Toyota factories, is now actively used in various sectors. Stands out among technological innovations digital twinsIt began to be used by NASA in the 60s. This concept helped save the Apollo 13 crew, and thanks to automakers, digital twins are now used to reduce production risks and costs. Savings during development are said to be up to 30%; This is crucial for companies where outages can cost tens of thousands of dollars.
Technologies virtual and mixed reality it is also actively promoted into the automotive industry. Although originally developed in the entertainment industry, VR and MR are now helping designers create designs with maximum precision. Volkswagen-Audi, for example, uses these technologies to develop 3D prototypes, which significantly reduces the time required to create physical models. Additionally, large companies are using VR for marketing presentations, allowing them to save resources and time. In general, technologies that once seemed distant are now becoming part of our daily lives, especially in logistics and manufacturing, where automated forklifts and robots have become the norm.
Source: Ferra
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