Google will update its spam policy. Now sites with content that abuses search engine results algorithms will be attacked, The Verge reports. The measure should improve the user experience and the quality of the content displayed.
Author:
https://rb.ru/author/lihanova/
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The so-called “parasitic SEO” strategy involves placing content on high-authority external sites to appear at the top of search results.
An example is a news blog that posts discount coupons in a hidden part of the site, or an educational site that posts affiliate content unrelated to the specialized topic.
In March, Google already announced plans to combat this type of content and has now stressed that no matter who created the “parasitic content” (the site editor or an external source), it will still be considered an infringement.
Author:
Elena Likhanova
Source: RB
I am a professional journalist and content creator with extensive experience writing for news websites. I currently work as an author at Gadget Onus, where I specialize in covering hot news topics. My written pieces have been published on some of the biggest media outlets around the world, including The Guardian and BBC News.
