In 2024, the Chinese companies presented 4730 brands to Rospatent, which is 20% more than a year earlier, calculated the analysts of the online patent service at the request of RB.RU. An increase in the number of applications is associated with an attempt to replace Western companies that have left the Russian market, experts say.
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For incomplete January (as of January 24), the RPC companies sent 298 applications to Rapp. line.
Chinese companies send requests for registration with both packages and one. Most of them are decorated in Chinese and English, but there are also names in Russian. Among the applicants, the big corporations, such as Huawei, as well as the companies not known in Russia, were convinced by RB.RU.

In most cases, companies in RPC records in the 09 MKTU grade: computer equipment, electrical engineering, technical devices, including innovatives. More than a thousand applications were received in 2024 in the 25th grade of MKTU (clothing, shoes).

Hundreds of applications were submitted under the 12th grade of MKTU vehicles, cars, as well as in the 35 ° retail trade, even in the markets.
Some of the requests and records already retained resemble the names familiar in Russia. For example, the RB.RU correspondent found brands similar to the Russians Zen and Wildberries & Rus, as well as the US Tesla.



Despite the high dynamics of applications of applications, Bel Head of Intellectual Property Practice K & P. Grupo Anna Molchanova. The main reasons for failures are insufficient singularity of the sign and the presence of similar registered objects.
“The negatives in the registry in the vast majority of cases are not related to the nationality and the place of registration of the applicants. In general, Rospatent rejects applicants if the designation can deceive consumers with respect to the place of production of goods, ”says Vyacheslav Igumnov, Patent Lawyer No. 2670, Intellectual Property Lawyer of Kosenkov & Suvorov.
According to the “Signs” portal (IP Dmitry Kotov, it collects and analyzes the deck data), according to the results of the first three quarter of 2024, China occupied the first place among foreign states in the number of applications and registered trademarks In Russia. Among the companies, the Chechicaca car is the leader, last year he issued more than 100 brands in Russia. Since 2022, China has surpassed the United States in the number of applications submitted in Russia, testifying the portal data.
“China’s constant interest in the Russian market is explained by a large number of GONE brands in 2022. In 2023-2024, the Russian market was replaced with new Chinese brands, including those associated with clothing, equipment, cars and items for the Home, ”said Igumnov.
According to the World Intellectual Property Organization, China is a world leader in the number of applications for the registration of trademarks. Then, in 2023, the companies in this country submitted 7.4 million applications worldwide, which is nine times more than the companies of the United States, Igumnov recalled. According to the expert, in the current geopolitical situation, China has the opportunity to actively develop its brands in the Russian market.
The registration process of trademarks by Chinese brands in Russia is completely similar to the procedure suffered by national applicants when submitting their requests. However, foreign companies can request the registration of a registered trademark to Rapphent exclusively through a patent lawyer. This requirement positively affects the possibilities of obtaining a positive decision on the application, since the patent lawyer is a highly qualified specialist in the field of intellectual property, Cree Molchanova.
Experts believe that in 2025 the number of applications to Rappa of Chinese companies will grow.
“Chinese companies consider Russia as a strategically important market for their greater development. This trend is explained not only for active access to export, but also by the desire to protect your intellectual property from possible violations. Obviously, taking into account current economic trends, the interest of Chinese companies in the registry of trademarks in Russia will only increase, ”said Molchanova.
Author:
Ekaterina Strukova
Source: RB

I am a professional journalist and content creator with extensive experience writing for news websites. I currently work as an author at Gadget Onus, where I specialize in covering hot news topics. My written pieces have been published on some of the biggest media outlets around the world, including The Guardian and BBC News.