Wildberries criticized the government government against fraud

“The requirement for the mandatory authentication of sellers through public services imposes significant restrictions on the work of foreigners. The registration of public services for foreign citizens is associated with a series of difficulties, including the need for physical presence in Russia, frequent access to site from abroad, a difficult process to confirm the individual, ”said Wildberries, And he added that the implementation of this measure “will put under the threat to market development in the countries of presence” and limit the access of the clients of the platform to international goods.

The press service clarified that the platform already uses safe and effective ways to identify sellers, as well as authorization through public services for some operations that require unequivocal identification of the user.

The proposal to identify users of online sites using a single biometric system (EBS) in Wildberries was called “excessive”, and added that the measure “will lead to significant costs for business.” The company added that they already use the identification of the face and the tactile identification when making orders, and in the “Wallet” section, users must confirm SMS money transfers.

In addition, Marketplais already uses modern data protection mechanisms, for example, implies artificial intelligence “for the analysis of the atypical behavior of users and identifying suspicious actions”, as well as for the operational response to fraudulent schemes, said the press service .

They emphasized that the measures listed will create “significant barriers for business, limit customer access to goods and lead to unreasonable costs.” Wildberries said they are ready for dialogue with the authorities to develop “balanced decisions.”

The bill of approximately 30 measures to counteract fraud was approved at the Government Meeting on February 13, in the near future it will be presented to the State Duma. The initiative, in particular, introduces the possibility of identifying users in biometry when making financial transactions in the markets.

In addition, the bill prohibits state institutions, banks and telecommunications operators in communication with clients of foreign messengers. The measure must minimize the use of schemes to submit to employees of such institutions. It is also proposed to introduce the mandatory brand of calls that indicate who comes from the call, create a system with the notes of the votes of the scammers and other measures.