Yandex Food and Delivery will load new restaurants by progress. The restaurants that have joined the services as of January 1, 2025, two weeks after the connection, will receive 7 thousand bonuses in the personal account, said the company’s press service to RB.RU.
Author:
https://rb.ru/author/mariya-rudnickaya/
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The bonuses can be spent on the launch of the advertising according to the CPA model (cost per action): the restaurant pays the advertising if the user ordered something. The amount will be available within 10 days, after which the restaurant will have to advance at its own cost or stop using the tool.
Support measures will be valid before the end of the year, they apply to restaurants in all regions. In total, Yandex allocated 150 million rubles to the Yandex program. According to the company’s preliminary estimates, more than 20 thousand new restaurants will receive for the year of accumulation.
The CPA tool makes restaurants more notable for users, scored in Yandex. With the help of such advertising, you can receive an average of up to 34% of additional orders.
In the spring of 2024, Yandex Food and Delivery began to prove the multiple ordering function. It allows you to simultaneously issue two orders from different establishments or stores at the same time, saving in the delivery of the second.
Author:
María Rudnitskaya
Source: RB
I am a professional journalist and content creator with extensive experience writing for news websites. I currently work as an author at Gadget Onus, where I specialize in covering hot news topics. My written pieces have been published on some of the biggest media outlets around the world, including The Guardian and BBC News.
