Particularly noticeable is the interest in the basic version of the device. Researchers attribute the increase in demand to the improved display, increased memory capacity and the new A19 processor. Sales of the launch model in China were almost double those of the previous model and remained stable in October.
The old version of the iPhone 17 Pro Max has also become popular, especially in the American market. Many users who purchased their previous devices during the pandemic have now decided to upgrade their equipment. The flagship received a redesigned body, an improved cooling system and improved cameras.
Despite the slowdown in adoption of AI features, Apple remains dependent on iPhone sales, which account for about half of the company’s total revenue.
Source: Ferra
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