CNN +the subscription service based on the Netflix model that would revolutionize the information world has disastrously derailed after just a month of life. The service will be closed permanently because of the almost non-existent public interest.
An app from which you can access hundreds of in-depth programs, documentaries, research reports, interviews, podcasts and much more. All with long careers of journalists, included Chris Wallacea veteran of the journalism world who had managed to snatch CNN from rivals Fox News.
A Colossal flop: They were spent on the launch of CNN + over 300 million dollars, with investments of more than $750 million already planned for the next two years. It would revolutionize the US news industry by bringing CNN to theit was post cable tv, and instead the project stops after only a month. Too few spectators: only 10 thousand users connected per day, practically not even the second evening of the local Italian television has so few spectators.
At its launch, CNN + passed the roof of 150 thousand subscribers Very few when you compare them to the numbers of the streaming giants such as HBO Max and Netflix, but quite a number in its own way considering that it is an innovative and unique product. The goal was to exceed 2 million subscribers within 12 months of launch and then grow to 15 million subscribers year over year.
But in just a month thereWarner Bros. DiscoveryCNN’s parent company has seen enough to decide to pull the plug on the project. The giant plans to focus on products that already work, eliminating the superfluous – and therefore the most insecure and expensive – bets, such as CNN +.
Always with the goal of saving what can be saved, the executives of “Warner Bros. Discovery’ has been instructed to port some content on HBO Max in line with the latter platform’s purpose (especially documentaries), while other products with a purely more journalistic cut will be repurposed into the CNN television channel’s schedule.
Source: Lega Nerd
