To attract more creators YouTube adds shopping features to ShortsBy 🇧🇷 Finance Timesvideo platform includes: an affiliate program and product purchase support via links promoted in short videos🇧🇷
News being tested by creators and users in Brazil, USA, India, Canada and Australia. The tools will allow influencers to promote their products and make it easier for audiences to buy.
HE Finance Times indicates that the affiliate program is available to certain influencers in the USA. Another way to monetize the channel with Shorts, creator and trader will get commission with some of the sales.
YouTube Following TikTok
The announcement of YouTube shopping tools comes days after TikTok announced similar features. THEM Chinese social network starts testing Shop program last week in the USA allows users to make direct in-app purchases🇧🇷
Apparently, this is part of the social media company’s strategy to enter the e-commerce market. In addition to adding the Store feature to the app, The company plans to establish distribution and support centers for customer service in the US🇧🇷
However, experts believe that the latest news about YouTube Shorts should make the platform more attractive to content creators. By making large investments, The Google company announced in September of this year that it will transfer 45% of revenue from Shorts ads. for creators
Source: Tec Mundo
