Netflix has a plan to block account sharing. The main streaming platform on the planet will begin this new business strategy from January 2023, so sharing the Netflix password will no longer be what it used to be. In fact, it may become illegal in some areas such as the United Kingdom. But what will actually happen? How will it affect you?
Why will they change Netflix sharing?
The North American company once again highlighted ditch sharing in its quarterly earnings announcement. Netflix has stated very clearly and many times that it wants to put an end to this widespread practice among subscribers. The streaming giant’s plan is for people to start paying to share your password.. This is how they can make up for the income decline that has plagued him this year.
“We found a thoughtful approach to monetizing account sharing and will begin rolling it out on a larger scale from 2023,” Netflix said in a recent shareholder report. Since last April the company is testing it in various Latin American countries such as Chile or Peru.and will soon introduce this new payment method to the rest of the world.
The new Netflix will work like this: additional cost and sub-accounts
According to Netflix, Customers who share their accounts with family or friends (anyone outside their home) will have to pay extra each month from January 2023.. This payment system will be implemented gradually in the coming months. More specifically, Netflix will allow you to create sub-accounts for non-residents. Each sub-account will have its own login, playlists and content recommendations made by the famous algorithm.
For this reason, Netflix will not prohibit sharing passwords with other people. His desire is to follow the widespread practice among his clients and make a small profit by allowing something he had previously allowed at no additional cost. If the American company follows the line of the South American experiment, subscribers will have to pay an extra 3-4 dollars per month. A significant increase as it represents a quarter of the average subscription. The surcharge scheme in Europe is expected to be similar to that in Latin America.
Check Netflix passwords when sharing
But how will this additional costly account sharing be controlled? Apparently, Netflix notifies someone if you use your account outside of your home. You will then receive an invitation to create a “visitor” sub-account. The company will allow two weeks to contact the account owner who shared his password with people outside the household.
Control of shared accounts will be created from the geographic location of Netflix. This will determine if the account is being used by someone outside of the home. Currently, the service only searches for the locations of the main televisions. We do not yet know how it will work when it comes to smartphones, computers, tablets or other portable devices. Then, trouble watching Netflix while travelingbecause you will be far from home.
At the same time, Netflix has developed a feature called “Profile Transfer”. This feature allows users to migrate their existing profile from a shared account to their own. What the company wants is those who currently share their Netflix account, pay your own subscription and stop using this common practice. So the streaming giant simplifies things and makes it easy to transfer data to new accounts.
Source: Cincodias Elpais
