In return, the company says it helps prevent 4,200 tons of CO2e emissions from the energy consumption of users’ devices.
Yandex 360 calculated the carbon footprint of spam, taking into account the energy required to write, prepare, forward, store, open and read spam.
Interestingly, the Russian tech giant has included carbon footprint monitoring and minimization in its 2020 sustainability agenda to address climate issues with branded digital products.
Recall that Yandex 360 uses Spam Defense technology, which processes data using the CatBoost machine learning library. It takes into account more than 10,000 factors – with their help technology determines whether an email is spam.
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