VK Advertising has expanded the capabilities of the tool to collect business applications from potential customers; now this can be done via VK Clips, the company said. Previously, only news feeds on VKontakte and Odnoklassniki were available for displaying ads.

Companies will be able to collect requests and contacts of potential customers through “VK Clips”

To start receiving requests on clips, you need to go to the VK advertising account, select a main form for the promotion and the current settings. After that, the algorithms will analyze the behavior of the “VK Clips” audience, adapt the ad for display between videos and display it to those users who are most interested in the offer.

Notifications of new applications will be sent by email or via VK Messenger. Showing lead forms is available between videos in the mobile application and in the web version of VKontakte.

In 2022, the average daily number of views on VK Clips doubled to around 750 million, the number of clips posted more than quadrupled, and content creators 2.2 times. In total, more than 20 million clips were posted last year.

Author:

anastasia mariana

Source: RB

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I am a professional journalist and content creator with extensive experience writing for news websites. I currently work as an author at Gadget Onus, where I specialize in covering hot news topics. My written pieces have been published on some of the biggest media outlets around the world, including The Guardian and BBC News.

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