A recent data.ai report showed that around 64% of spending came from iOS users who spent 4% more than they did in the same period in 2022. Android users also increased their spending by 6% compared to the previous year.
The USA, Japan and South Korea make the most spending on mobile software. The most popular and downloaded apps were games, mostly from Google Play. These numbers testify to the growing popularity of games on smartphones.
Note that the steady growth in the mobile game market has been observed over the past few years. Experts attribute this to the technological advancement in the smartphone world and the growing popularity of casual games.
Thus, the availability of mobile games attracts a wide range of players, which contributes to the further development of the industry.
Source: Ferra
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