By February 2023, Telegram had increased the coverage of Russian viewers by 1.8 times. But VKontakte is only 1.15 times. In addition, in 2023 VK began to lower some key indicators of activity. Thus, the number of messages per unit time and the number of active authors of the social network decrease.
The authors of Naked Science noticed that a large number of VKontakte ads have appeared on Telegram in recent days. They see this as a sign of the social network’s attempts to rectify the situation.
Recall that recently a number of major bloggers announced the exclusive broadcasts of their shows on the VK video platform.
Source: Ferra

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