beeline launched its own world in one of the most popular Roblox online games – beeland.
This is a metaverse where gamers create their own avatars, worlds, games and just communicate with each other. You can customize your character with various accessories.
Roblox is at its peak right now. Every day, about 2 million active users are simultaneously on the platform, of which 75% are children.
We create our own world in Roblox, first of all, for children. We want to introduce them to the beeline and discuss mascot-appers, which in the future can become their helpers and part of their lives. However, we noticed that the adults in the biland are also very interesting.
— Alexey Karev, Brand and Mass Communications Director at Beeline
This is what the beeline world looks like:
In the biland, everything is decorated in the style of uppers, the UP Tariff range – Basi, Push, Jung, Tapa and Ping. Users are waiting for rides, quests and mini-games, as well as a showroom where for in-game currency (cells) you can get branded skins for games and promotional codes for mined goods from the company’s online store.
Source: Iphones RU
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