According to analysts, in the first quarter of 2023, they mainly purchased phones and their accessories, small kitchen appliances, vacuum cleaners and irons, audio and video equipment. The average check amounted to 10,322 rubles. Last year, people afraid of famine tried to buy goods for the future. Therefore, the average amount of spending per visit to the point of sale has increased.
At the same time, ordinary specialized stores remain the main place to buy equipment. 61% of Russians buy goods in online stores – 26%. 11% buy equipment from hypermarkets and 2% from billboards.
Source: Ferra
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