Netflix after 25 years of work closes the DVD rental, the last discs will be delivered to users on September 29 of this year.
The company announced the decision on its official website. Netflix said in a statement, in particular, the ongoing reduction in business and the need to take measures to maintain the quality of services.
“These iconic red envelopes have changed the way people watch movies and TV shows at home and paved the way for the transition to streaming,” the company says.
Netflix also thanked all customers who ordered the DVD at least once.
The company shipped its first disc in 1998. In 2019, then-Netflix head Reed Hastings said that DVD rentals weren’t expected to go out of business for at least the next five years.
Last spring, Netflix left the Russian market. The service waited for the expiration of user subscriptions and stopped working in the country due to the entry of Russian troops into the territory of Ukraine.
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