VK opened its first VK Store offline store in Moscow – it is located in the Central Children’s Store on Lubyanka, the company said.
The store presents branded goods: T-shirts, hoodies, backpacks, as well as “smart” speakers from the VK Capsule line. Products with VKontakte sticky characters are available for purchase, from soft toys and clothing to sticker packs, transferable tattoos and key chains.
The space is also expected to be a gathering place for writers and creators of popular content. VK provided pet hotspots and special photo zones in the store where you can shoot videos for VK Clips.
VK Store became the second flagship store of the company. The first opened in December last year in St. Petersburg at the Singer House.
Author:
anastasia mariana
Source: RB
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