Uber transportation platform is working on a personalized, agile and efficient way for you to book a ride via WhatsApp messenger, and Brazil is one of the regions where this feature will come first. In addition to our country, for example, India has already received tests with innovation.
The information was announced by the CEO of Uber himself, Dara KhosrowshahiCommenting on the use of new technologies in the service at an event organized by AimOwner of WhatsApp and Facebook.
The admin was invited to talk about a new feature for developers: WhatsApp API in your own apps for free. This means that it is possible to use the chat application’s environment to perform tasks that affect other services – such as invoking the race via message via the chatbot.
By providing tools for integration across environments, Meta believes it can bring more businesses and users to the platform, even in markets where it is not a clear leader. This strategy is part of WhatsApp’s monetization plan, which includes a Premium plan for the Business version of the app.
And Brazil?
According to Khosrowshahi, Brazil It will be one of the markets where Uber’s most integrated private WhatsApp chatbot will be released. It should be noted that, in addition to being one of the places where the use of messenger is the most, it is one of the few countries with a payment system installed and working.
For now, the service has only existed in India since December 2021 in a test form, but in an even more basic way of functioning. Still, the CEO says the innovation is already helping to bring in new customers.
Source: Tec Mundo
