iPhone 15 may be Give Apple the ultimate power to become Samsung’s nightmare. We’ve already seen this on the list of best selling smartphones so far in 2023 and everything seems to point to that. Apple could end the year as the world’s best-selling smartphone brandIt’s a title Samsung has won over the years.

2023 will not be a good year in terms of global smartphone sales, sales of all companies are falling. But, Looks like Apple isn’t suffering much from this crisisThis could enable it to position itself as the world’s best-selling smartphone brand.

Apple may surpass Samsung as the world’s best-selling smartphone brand

If not in 2023, it will be in 2024

Ming-Chi Kuo reported this week: Samsung’s 2023 smartphone sales forecast “falls to 220 million units this year”. But, Apple on track to sell between 220 and 225 million units by 2023This will allow the Cupertino company to surpass its Korean competitor in total sales.

But that’s not all, if not in 2023, it will most likely arrive in 2024. Kuo points out that Apple may sell a total of 250 million iPhones next year. “Samsung’s internal outlook for 2024 market demand remains conservative.” Therefore, the analyst claims: Apple “probably will be the biggest smartphone brand in 2024”.

Apple will overtake Samsung in 2023 and 2024

we came from there A 2022 with great declines in smartphone saleshowever, Samsung, which managed to sell 260.9 million smartphones last year, managed to launch 272.1 million in 2021. Apple, on the other hand, sold 226.4 million in 2022 and 235.8 million in 2021.

Therefore, we see how These 2023 figures from Apple will be quite similar to the 2022 figures. But the Korean brand cannot say the same, Samsung will fall quickly and We sold up to 40 million fewer smartphones this year. Positioning Apple as the best-selling brand of the year.

Moreover, 2024 predictions still not good for SamsungIt seems that Apple will recover a little and improve their numbers significantly, reaching 250 million iPhone sales. Probably under the influence of the new iPhone 15, which will be introduced in a few days.