App Store Apple is going through a process restructuring including the departure of one of its leaders. It is reported Bloomberg, Matt FisherVice President of Apple’s App Store, will leave his position starting next October.
Journalist Mark Gurman points out that Fisher’s departure and the changes to the App Store structure are a response to Apple’s need to adapt to international regulatory changes.
Let us recall that the entry into force of the European Union Digital Markets Act forced them to allow markets third parties and alternative payment methods.
Since the rules came into effect, iPhones have already seen options like AltStore PAL and Epic Games Store, and there is speculation that the changes made in Europe could strengthen control over the authorities so the same thing is happening in other parts of the world.
The App Store will undergo an internal restructuring
In Matt Fisher’s specific case, his departure as vice president of the App Store has not been confirmed or denied by Apple. However, Bloomberg agreed to a farewell message that the executive shared with workers in the area. According to the email in question, it was Fischer who decided to leave the company after 21 years.
“I’ve been thinking about this decision for some time, and as we also reorganize the team to better handle new challenges and opportunities, now is the time to pass the baton to two outstanding leaders on my team,” he said. As mentioned, Fisher took on the role of vice president of the App Store in 2010 and has reported directly to Phil SchillerDirector of the App Store.
In addition to Matt Fisher’s departure as vice president, the Apple team has dedicated itself to the App Store. will be divided into two groups. It is reported that one of them will be responsible for overseeing everything related to the work and business of the block store itself. This will be responsible Carson OliverSenior Director with extensive experience in this field.
Another section will be responsible Ann Taiwho until now held the position of App Store Product Director. He will take over everything related to alternative app distribution; that is, everything related to third-party stores running on Apple devices.
Are you setting the stage for further changes?
Clearly, the changes to Apple’s ecosystem brought about by the European Union’s Digital Markets Act have had a profound impact. It has set a precedent that platforms competing with the App Store are looking to replicate in other parts of the world. Epic Games has been one of the most vocal in the expanding battle for the Epic Games Store. Fortnite— available on iOS worldwide.
It will be necessary to see whether the internal restructuring of the team responsible for the App Store will aim to prepare the ground in the face of possible pressure in other parts of the world. Let’s not forget that Apple is at the center of a monopoly lawsuit in the United States, and its position as the exclusive distributor of iPhone apps is one of the points leveled against it.
Source: Hiper Textual
I’m Ben Stock, a highly experienced and passionate journalist with a career in the news industry spanning more than 10 years. I specialize in writing content for websites, including researching and interviewing sources to produce engaging articles. My current role is as an author at Gadget Onus, where I mainly cover the mobile section.
