Nothing released Nothing Phone 2a Plus Community Editiona phone created with the help of his fans. The project began in March 2024 and gave motivated fans of the brand the opportunity to help shape a future phone release based on the current one. Nothing Phone 2a Plus. The result is an epic glow-in-the-dark phone that adds an interesting twist to Nothing’s Glyph’s signature lighting motif.
The project consists of four phases, each focusing on a different part of the phone’s design, starting with the hardware. The winning concept for the Community Edition’s appearance was based on “phosphorescence”, and several elements under the transparent back of the phone received a special coating to give them a smooth glow in the dark. Nothing but light will work, and the glow will last for several hours before disappearing.
The next stage was dedicated to wallpaper design, the phone comes preloaded with six specially designed images. The packaging was then designed to use a close-up view of the phone’s camera to great effect. To accommodate the phone’s new glow-in-the-dark feature, some parts of the body have a reflective surface. In the end, an entire marketing campaign was built around the phone and its new design.
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The Community Edition attracted 900 participants from 47 countries, and all finalists were voted on by the wider community before a decision was made. All winners worked with Nothing’s creative team to bring their ideas to life. This is a really interesting and exciting way to involve not only Nothing fans, but also creative people outside the community in creating a special smartphone.
Due to the nature of the model, only 1,000 Nothing Phone 2a Plus Community Edition phones will be produced. They will be available starting November 12th for £399 GBP, which is approximately $518 USD. Nothing will officially launch the Community Edition phone in the US, and if it does come to Japan, the phone will be based on the Nothing Phone 2a instead of the Phone 2a Plus.
Source: Digital Trends
