For what reasons are we buying a new iPhone? Not for AI or Lack of Power, of course

CIRP analyzed the current purchase behavior in terms of smart mobile phones. AI is not a reason, there is another strong one

Buy an iPhone, a decision that AI is currently not affecting in 2025

I can Steve Jobsfrom where you are Proud of the following. It was visionary in each of the products born under its leadership. Before and after leaving for a while, he revolutionized in all areas of his company. His latest visions gave him the possibility of revolutionizing his mobile phone Now as we know it. IPhone has become a mature product that needs another revolutionThe most valuable is that it does not require update in a short time. Other technological developments seen in AI and WWDC 2025 They can help us believe that Cupertino will cause an avalanche update and iPhone changes, but the oppositeThere is another phenomenon where users change their iPhones.

Update to a new iPhone for innovations, another is more moving when blooming

The latest CIRP data on iPhone purchases has shown that it is an incredible result of why users update their iPhones. Most NO Update Because of artificial intelligence or innovators but For hardware faults or some failure or deterioration over time.

67% of users registered in their reports are therefore. It changed 40% on this percentage Because it is “slower performance, battery problems or screen damage”. For doing 27 % They lost, stole or stop working. HE The percentage of changing users because they have improved features Between camera, screen or performance barely 13% And less than 10% attributes to some change of the operator, to take advantage of a promotion or to be given to another person.

CIRP graph, an iPhone's spare behavior

Why are users buy a new iPhone? CIRP data

AI does not draw attention to buying a new one to iPhone users

They questioned users in CIRP When asked For some reason for AI impulse To buy a new iPhone. The data reflects it, AI is not interesting for the iPhone right now. Although it can change within a few years, having Apple Intelligence and Siri can be part of the mistake.

That In recent years, the tendency to be noticed about mobile changes is interesting. Before Pandemik, users changed their mobile phones in an average of 3 years, After 2021, the stock exchanges tend to update the subsidies offered by operators. Until 2023 has arrived, this trend has changed again and now they are protected for longer. The trend in short update cycles is very low.

In 2024, 36% of buyers updated their mobile devices two years later. They look more motivated especially when they find bids or promotions, especially when they have financing, but it is likely that their existing equipment will have to buy a mobile phone for their failures.

iOS 26

The performance of iOS 26 on an iPhone 16 is very optimal

The truth is that an iPhone is no longer enough to be updated with a new chip or a better camera.People don’t update anymore because yes. Users do not notice software changes, so there is not enough reason to change the trend. IPhone, maybe one day Steve Jobs dreamed of the maturity reached. We will see a new iPhone category that is always considered, the folding iPhone’s. Here is here when Apple can move the purchasing behavior of its users and customers.

Can swim again again with Apple AI and folded iPhone

The future can be bright for Apple to see this way. We know that plans are already embodied for a folding iPhone. Apple’s artificial intelligence is in a construction phase, because he never stopped being beta. If Cupertino They work during estimated times, they can establish a very attractive combination For the next few years. If the rumors continue, it may occur for years for 2026 and 2027 iPhone and artificial intelligence.

It will turn from iPhone 2025 to 2026

Pro Max iPhone until you reach the folding iPhone from the iPhone

A new folding device This will come to compete in a market that is unknown to Apple, it is interesting that other brands already have and some areas. AI is increasingly competing, but Apple, it. The best result for Apple? A folding iPhone in the first generation It can re -transform the user’s purchasing habit. It will be difficult to talk about a revolution as the iPhone did in 2007, but if the folded iPhone manages to be a catapult on its rivals, the revolution will be close for the second time.

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Source: i Padizate

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