The twentieth anniversary of the iPhone is approaching, and as expected, Apple is taking care of all the details to celebrate its most iconic product. Among all the updates expected from the device, it is believed that the company may skip the iPhone 19 nomenclature and go directly to the iPhone 19. iPhone 2020 in 2027. That would be completely justified.

The decision to skip a number in its product line is not new for Apple. This year, the company abandoned the sequential numbering of iOS 19 and opted to tie OS releases to the calendar year, such as the latest iOS 26 release in 2025. This model suggests a search for clarity and a more direct connection between the product and its launch time.

Why won’t there be iPhone 19?

According to an Omdia researcher, the 2027 iPhone series will be presented as the iPhone 20 to create expectations of radical change. The new name is intended to create a turning point in designIt’s comparable to the launch of the iPhone X and its OLED display with no visible bezels.

The iPhone 20 is expected to have a completely clear front and beveled edges, creating the illusion of a device made of a single piece of glass. This visible leap in aesthetics is very important because the name iPhone 20 is trying to tell the consumer that it is. This is not a simple update, it is a restructuring.

Interestingly, this far-reaching plan comes amid signs of weakness in Apple’s product diversification. The same report predicts: The company will eliminate the “standard iPhone 18” model by reducing its product range by 2026.

Additionally, according to analyst Ming-Chi Kuo, recent data shows that the iPhone Air is already facing demand issues, with production cuts of up to 80%. This context means that although the desire to redefine the brand is high, Launching new market segments does not always guarantee successA reminder of failed attempts with “mini” or “Plus” models in the past.

The possible move to the iPhone 20 is not a numerical fad, but a calculated strategy to synchronize 20th anniversary marketing with innovative hardware. Just as the iPhone X marked a decade of design, iPhone 20 will be the symbol of the brand’s next great evolution It has a perfect screen and cutting-edge design. All to please an increasingly demanding audience that has already shown its skepticism towards other niche models such as the iPhone Air.

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