We’ve heard many reports that sales of the iPhone 14 Plus are low. It’s an entirely new device that a larger screen size and battery without having to pay the price of an iPhone 14 Pro Max. Apple looks concerned and may consider significant changes In the iPhone 15 range.

according to a publication yeux1122 inside naverThe company, which has been a user who shared accurate and inaccurate information about Apple in the past, is considering new ways to treat regular iPhones and iPhone Pros. two possible strategies on the table.

iPhone 14 isn’t selling as well as Apple expected

A new strategy with the iPhone 15 series

This iPhone 14 Plus replaces iPhone 13 mini In a total strategy change by Apple, they opted to offer a much larger model rather than a compact model, which is what the market is demanding. However, the bet does not seem to have gone as expected. The iPhone 13 sold very little, but iPhone 14 Plus is also not successful.

Therefore, Apple considers how it will approach the iPhone 15 seriesand according yeux1122 There are two possible strategies the company could take:

The first of these strategies is Reduce the difference between the pro models and the standard model. This is something we’ll likely see on the iPhone 15 as Dynamic Island arrives on all models in the series. This way we will have fewer design differences that could help the theoretical iPhone 15 Plus.

And the second strategy, lower the price of the next iPhone 15 Plus. The current iPhone 14 Plus is $100 above the regular iPhone 14, so lowering its price would mean lowering the price of the 6.1-inch iPhone 15 as well.

The iPhone 14 and iPhone 14 Plus are two iPhones that are identical in design but in very different sizes.

It also appears that Apple is preparing an iPhone 15 Ultra. It will replace the Pro Max, will come with many special innovations and price increasesWhile many users cannot access the iPhone 15 Ultra, they may prefer the iPhone 15 Plus. Especially if Apple decides to lower the starting price of its regular iPhones.

In recent years Apple has changed and restructured the iPhone lineup several times. We’ve moved from a single model to selling two in two different sizes, the iPhone 6 and 6 Plus.

Then we went three with the iPhone 8, 8 Plus and iPhone X, something we saw with the iPhone XR, XS and XS Max and iPhone 11, 11 Pro and 11 Pro Max in the following years. Although we changed the mini for the Plus with the iPhone 12 generation, we jumped to the 4 models that are still being sold today.

Then, a change of address never surprises us. And given how Apple has upped its offering, it wouldn’t be surprising if the regular Pro model would disappear in the future. It’s a strategy already used by other brands like Samsung.