Apple has had a very busy start to the year and it looks like they won’t be hitting the brakes in March. According to Mark Gurmanjournalist from Bloomberg and one of the most trusted sources when it comes to future Apple products the company will introduce a new color for the iPhone 14 and iPhone 14 Plus this week.
Interestingly, this is not the first time we have heard these rumors. Just a few days ago, a post on the Chinese social network Weibo reported that the iPhone 14 would be available in yellow. However, since the person responsible for the information had no previous history of leaks, few paid attention to it.
However, it is worth mentioning that this time the Pro variant will run out of news. Yellow will only be available for iPhone 14 and 14 Plus.
Mark Gurman is not the only one who confirms the information. MacRumors notes that, according to sources close to Apple’s public relations team, the company will hold a private event in March 7 with members of the press to make an official announcement. Beware, the above information is not 100% confirmed, so it’s best to take it with a grain of salt. In any case, doubts will be resolved in a matter of hours.
It’s important to note that in the past, Apple has already taken advantage of the iPhone’s mid-generation cycle to launch a new color. We must remember that in March 2022 they introduced the iPhone 13 Pro in Alpine Green and the iPhone 13 in Green. A year earlier, the iPhone 12 and iPhone 12 mini were painted purple.
This strategy is obviously allows them to increase terminal sales again. It is well known that the iPhone in the last financial quarter showed very disappointing results. As Apple explained, the low sales of the smartphone were caused by an environment full of challenges. For example, they again encountered various problems in the Asian production chain.
Therefore, the offer of the iPhone 14 in yellow may be of interest to those people who, despite the desire to upgrade their terminal, are in no hurry to do so when the generation has just debuted on the market. We should not forget that the iPhone 14 family has been with us for half a year, so enough time has passed for consumers to plan their purchase.
Similarly, it is curious that among the rumors about the new color of the iPhone 14, there are so many speculations about the next generation. There is talk that the iPhone 15 boasts completely redesignedcovering those rounded corners that we saw a few years ago on the iPhone 5c.
However, perhaps the characteristic that generates the greatest incidence is the appearance, finally, USB-C connector to the entire range. Apple will have to align itself with European regulations to avoid exemplary sanctions, which means saying goodbye to the Lightning port once and for all. If those led by Tim Cook follow the calendar of previous years, then the iPhone 15 will be unveiled sometime in September.
Source: Hiper Textual
I’m Ben Stock, a highly experienced and passionate journalist with a career in the news industry spanning more than 10 years. I specialize in writing content for websites, including researching and interviewing sources to produce engaging articles. My current role is as an author at Gadget Onus, where I mainly cover the mobile section.
