The Italian market rewards the Smart’s first electric SUV An atypical and in many ways courageous project, which has won consumer approval. In Italy the Smart #1 Launch Editiona limited edition celebrating the vehicle’s launch has already sold out.
Smart has created 1,000 Smart #1s for the European market, 150 of which are dedicated to our country. Well, after an initial promotional tour in the Smart and Mercedes dealerships, the order producer received 173 orders. Unfortunately, some customers will be left with the proverbial competition.
The last payment is valid, scheduled for September. For the time being, these are non-binding bookings. Smart registered the sold out of the special edition in just a week.
Smart has already promised that the first customers will receive the Smart #1 they will be the ones who booked a Launch Edition, for which a preferential queue has been organized. The first deliveries are expected in January 2023.
The launch edition booking slots sold out within a week, also giving our agents a significant ‘wish list’ of additional potential customers that we are grateful to and will be focusing on during the launch phase. 173 frontrunners who only saw the car through the media and chose us on faith. smart is a brand that has reclaimed its reputation for innovation, sustainability and unique style in the premium market every day over the past 24 years. With smart #1, we are gaining the trust of the smartista of all time and want to earn the trust of those who are not yet.
About 6 out of 4 bookings come from people who have been Smart customers in the past, a sign of the brand’s excellent loyalty capacity.
Source: Lega Nerd
